Editorial PR campaigns
Editorial PR: Successful and measurable
We pride ourselves on managing successful and measurable B2B editorial PR campaigns for our clients. From campaign planning to researching and drafting articles, and from placing articles in key trade and professional titles to measuring success/coverage and reporting back, we’ll make it all happen with absolutely no drama!
Listening, understanding and planning
Understanding you, your products and your audience as well as your key objectives is the first and most important part of producing effective PR and social media campaigns. We plan strategies to achieve those objectives and generate results.
We work positively, successfully and cost-effectively with clients across a diverse range of industry sectors. We’ve been around for quite a while, so we’ve got a fair amount of experience in a broad range of sectors from vacuum furnace manufacture to domestic heating controls and a whole heap of things in between! This means we’ll save your time and allow you to focus on your job.
Creating, measuring and reporting
We love coming up with creative, workable ideas that can be translated into column inches of positive media coverage. We’ll take these ideas and run with them, creating newsworthy, engaging and sparkling articles. We’ll manage the distribution to carefully selected on or offline trade magazine titles and we’ll measure the output and report back to you with easy to understand reports.